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Advisor & Founder

Stuart Pierson

Ralph Waldo Emerson said, “Nothing great was ever achieved without enthusiasm.”

Since receiving his Masters Degree in Taxation from George Mason University in 1995, Stuart Pierson has enthusiastically pursued a career in finance. After working for some of the largest financial institutions in the world, including Ernst & Young LLP, MetLife, and Wachovia Securities (now, Wells Fargo); Stuart launched Piedmont Capital Asset Management LLC in 2007. Piedmont Capital Asset Management LLC is a Registered Investment Advisor headquartered in Richmond, Virginia. Stuart and his firm act as a fiduciary in all of their dealings with clients.

Advisor Qualifications

- Masters of Science in Taxation

- 20+ years experience

- Professional and Partnered

- Series 65 Licensed

RIA Qualifications

- Fiduciary

- No Proprietary Product

- Low Cost/High Touch

- Transparent and Independent

- Fee Only

Balance

Now, with over two decades in the financial services industry, Stuart’s passion for delivering an amazing client experience continues to evolve at Piedmont Capital. Utilizing the latest technology and research, Piedmont Capital’s closest strategic partner include the trading platform, Trade PMR, as well as the investment provider, Dimensional Fund Advisors (‘Dimensional’). Piedmont Capital strives to strike the ideal balance between the personal, responsive Advisor and the very-best-in-class Industry Partners.

Passion

Founded with a fierce commitment to integrity and independence as well as a continued focus on excellence in service delivery, Piedmont Capital now includes Jordan Pierson. With over 15 years managing banks, Jordan brings a wealth of knowledge and experience to the Piedmont Capital back office. Nina Roelofs delivers a fresh perspective critical to Piedmont Capital’s social media space.


Stuart pursues balance through his passions: soccer, football, skiing, hiking, and all-things-outdoors! He and his wife, Jordan, split their time between four adult children and their real estate renovation hobby.

Symbol

Piedmont Capital’s logo includes four critical elements.

“Trust” reigns overall. Below Trust is the traditional helmeted knight, known as “the Protector.” The Protector conveys the passion with which we advocate for our clients.
On the shield are the symbols of the “Mural” crown and the Dragon. The Crown represents the soldier first into the breach. This also mirrors our commitment to our clients.

And, finally the Dragon. Known as the quintessential protector of treasure; we would be remiss to leave him out, never mind the fact that everyone loves a good dragon.​

We hope and trust that the Piedmont Capital symbol will have similar meaning for you.

Team

Stuart

Advisor/Founder

Jordan

Operations

Nina

Social Media

Partners

TradePMR

A comprehensive platform that offers custodial services and advanced trading technology for financial advisors, enhancing client investment management and reporting.

Charles Schwab

A user-friendly investment management software designed to streamline portfolio analysis, client reporting, and performance tracking for financial professionals.

Dimensional

An investment firm that specializes in applying academic research to practical investment solutions, focusing on strategies that prioritize long-term results.

Black Diamond

A robust wealth management platform that provides advisors with powerful tools for portfolio management, performance reporting, and client engagement.

eMoney Advisor

A financial planning software that empowers advisors with interactive planning tools, client portals, and comprehensive reporting to enhance client relationships.

RIA Compliance Group

A dedicated resource for registered investment advisors, offering compliance consulting and regulatory guidance to ensure adherence to industry standards.

Recognition & Awards